A packshot came back wrong

Four things go wrong and each has a different fix — the ground, the presentation, the garment's own colour, and the iron. Work out which one it is before you develop again.

Four things go wrong with a packshot, and they have four different fixes. Work out which one you are looking at first — re-developing the same setup with different luck is the most expensive way to debug a frame.

1. The ground is wrong

The frame is fine; the background is not what you chose. Check the background you set on the run rather than the frame in front of you — a run inherits one ground for every piece in it.

White is right for product pages. A mostly pale range disappears against white, which is what the colour option is for.

2. It is presented the wrong way

Hanger, flat lay, invisible body, on the mannequin — the choice belongs to the category, not the piece.

Style	Reach for it when
On the hanger	Outerwear, tailoring, anything with a shoulder
Laid flat	Knitwear, shirting, anything that folds
Invisible body	Structured pieces where the shape is the product
On the mannequin	When the fall of the garment needs a body

Pick one per category and hold it across the range. A rail that mixes hanger and flat lay reads as two shoots, and that reads as an error even when every individual frame is good.

3. The colour is off

The most common real defect, and the hardest to see on your own screen. Judge it against the physical garment in daylight, not against the phone photo you uploaded — an intake photo carries its own white balance, and the house is matching what it was given.

If the range has two colours that are nearly the same colour, develop one of each first and compare them side by side before committing the run.

4. It looks flat, or it hovers

Shadow off is the most common tell of a composited frame: a garment with no contact shadow does not sit on the ground, it floats. Leave shadow on.

Iron cuts the other way. On for shirting, tailoring and anything woven — a crease reads as damage on white. Off for washed linen and heavy ribs, where pressing the texture out makes the fabric look cheaper than it is.

Before you re-run the whole range

Change one setting and develop one piece. A twelve-piece, three-angle run is 36 frames — 468 tokens at 2K — and running it twice to test a hunch is the most expensive mistake available in the studio.

If none of the four fit

Raise a ticket from inside the studio and say which piece and which angle. The ticket carries the failing job's id and its error automatically, so you do not have to go and find them.